Vol. 12 No. 1 (2024): Equator Journal of Management and Entrepreneurship

Articles

• UMKM-Masa Kini : Pelatihan dan Pengembangan Sumber Daya Manusia

  Narda Nadia Putri, Eisha Lataruva

  1-13

  • PDF

• Assessing How Rewards and Sanctions Shape Employee Performance at Rocky Plaza Hotel in Padang

  Melani Sefrita Yandri, Alfian Alfian

  14-24

  • PDF

• The Rise of AI in Business: Uncharted Avenues for Digital Transformation

  Agnes Dini Mardani

  25-34

  • PDF

• Literasi Digital dan Persepsi Kemudahan Pada Cashless Society: Keputusan Adopsi Pembayaran Cashless Pada UMKM di Pontianak

  Nur Hidayat, Aisyah Aisyah, Angga Hendharsa, Gloria Veronika

  35-42

  • PDF

• Pembelian Impulsif Melalui Keterlibatan Siaran Langsung: Perspektif Gen Z

  Qorina Qurrota 'Aina Haura, Mahrinasari MS

  43-57

  • PDF

• Pengaruh Islamic Branding Terhadap Keputusan Pembelian Konsumen Kosmetik Halal Pada Mahasiswi di Pontianak

  Aya Sofia Ardelia, Faishol Luthfi

  58-74

  • PDF

• Optimalisasi Pengelolaan Informasi Melalui Pengembangan Layanan SAPA (Satu Data FMIPA) di Lingkungan FMIPA Universitas Tanjungpura

  Cucu Suhery, Gusrizal Gusrizal, Evi Noviani, Yudha Arman, Eva Novianti Hestivera

  75-99

  • PDF

• Exploring Factors Affecting Property Companies' Value on the Indonesian Stock Exchange

  Shinta Bella, Nike Apriyanti, Hari Sriwijayanti

  100-108

  • PDF