PENGARUH OBJEK WISATA DANAU SEBEDANG TERHADAP KONDISI SOSIAL EKONOMI MASYARAKAT KECAMATAN SEBAWI KABUPATEN SAMBAS

Abstract

Abstract

This study aims to determine the effect of Lake Sebedang tourism objects on the socioeconomic conditions of the people of Sebawi District, Sambas Regency. The data analysis used in this research is simple regression analysis with the form of quantitative research. The population in this study were the people of Sebawi District, Sambas Regency who live around the Sebedang Lake tourism object with a total sample of 52 respondents. The data collection technique used is indirect communication techniques. Based on a simple regression analysis, the research results show the equation Y = 14.041 + 0.651 X which means a constant value of 14.041, i.e. if a tourist attraction (X) is 0 then the socio-economic condition (Y) is 14.041. This means that every increase in tourist objects (X) by 1, the socioeconomic conditions (Y) will increase by 0.651. The magnitude of the influence of variable X on variable Y (coefficient of determination) is 0.292, which means that the percentage of Lake Sebedang tourism objects on the socio-economic conditions is 29.2%, while the rest is influenced by other factors.

Keywords: Lake Sebedang Socio-Economic Conditions, Tourist Attraction.