Rancang Bangun E-Commerce Tenun Songket Sambas Sahidah

Authors

  • Uray Meriyanti Universitas Tanjungpura
  • Novi Safriadi Universitas Tanjungpura
  • Tursina Tursina Universitas Tanjungpura

Keywords:

E-Commerce, Business to Consumer (B2C), pemasaran, penjualan.

Abstract

Abstrak"”Tenun Songket Sambas Sahidah merupakan perusahaan dagang yang menyediakan barang berupa kain dan selendang songket, kain sabuk, kopiah benang emas, tas, dasi dan dompet. Tenun Songket Sambas Sahidah yang telah memiliki banyak pelanggan baik di dalam kota Sambas maupun luar Sambas masih menggunakan prosedur belanja manual atau pelanggan harus datang langsung ke toko tersebut. Serta sistem manual seperti pencatatan data-data dan transaksi penjualannya. Untuk meningkatkan penjualan dan menjangkau pangsa pasar yang lebih luas Tenun Songket Sambas Sahidah ingin menggunakan tekhnologi dalam strategi pemasaran dan penjualan dengan mengimplementasikan e-commerce. Jenis e-commerce yang digunakan adalah Business to Consumer (B2C). Aplikasi e-commerce ini dapat membantu pelanggan untuk mendapatkan informasi tentang produk yang ditawarkan oleh Tenun Songket Sambas Sahidah, mempermudah pelanggan dalam proses pemesanan suatu produk, dan dapat membantu meningkatkan pemasaran dan penjualan bagi Tenun Songket Sambas Sahidah.

Kata Kunci"” E-Commerce, Business to Consumer (B2C), pemasaran, penjualan.

References

Laudon, Kenneth C and Jane P. Laudon. (1998). Computer and Information System, Edisi Ke-5. United Stataes Of America : Times Mirror Higher Education Group

Perawira Budi, Triton. (2006). Mengenal E-commerce dan Bisnis di Dunia Cyber. Yogyakarta

Turban, E, dan King, D. (2002). Electronic Commerce 2002: A Managerial Perspective (2nd Edition). London:Prentice Hall

Id, Ibnu Daqiqil. (2011). Framework Codeigniter Sebuah Panduan dan

Best Pratice. Pekan Baru

Downloads

Published

2016-02-24

Issue

Vol. 4 No. 2 (2016)

Section

Articles

License

The author owns the copyright in his paper and agrees to publish his paper to JUSTIN by giving the rights to the first publication of his paper which is simultaneously licensed under the Creative Commons Attribution License, namely the Similar International 4.0 license (CC BY-NC-SA 4.0).  

                             

This is a human-readable summary of (and not a substitute for) the license. Disclaimer.

You are free to:
Share "” copy and redistribute the material in any medium or format
Adapt "” remix, transform, and build upon the material
The licensor cannot revoke these freedoms as long as you follow the license terms.

Under the following terms:
Attribution "” You must give appropriate credit, provide a link to the license, and indicate if changes were made. You may do so in any reasonable manner, but not in any way that suggests the licensor endorses you or your use.
NonCommercial "” You may not use the material for commercial purposes.
ShareAlike "” If you remix, transform, or build upon the material, you must distribute your contributions under the same license as the original.
No additional restrictions "” You may not apply legal terms or technological measures that legally restrict others from doing anything the license permits.

Notices:
You do not have to comply with the license for elements of the material in the public domain or where your use is permitted by an applicable exception or limitation.
No warranties are given. The license may not give you all of the permissions necessary for your intended use. For example, other rights such as publicity, privacy, or moral rights may limit how you use the material.