Vol. 12 No. 4 (2024): Equator Journal of Management and Entrepreneurship

Articles

• Faktor-Faktor Anteseden Loyalitas Dengan Customer Satisfaction Sebagai Variabel Intervening (Studi Kasus Pada Pt. Kereta Api Indonesia Daop 4 Semarang)

  Vany Meice Pottu, Muhammad Rifki Bakhtiar

  301-312

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• Leading with Agility: Empowering Engagement and Performance in the Hybrid Workforce

  Ghozali Ghozali, Ratna Agustina, Diah Cahyani

  313-321

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• Data-Driven Decisions: Leveraging Analytics for Strategic Marketing Management

  Febrina Soraya Tanjung

  322-331

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• ESG Investing: Evaluating the Financial Performance of Sustainable Portfolios

  Dini Ayu Pramitasari

  332-340

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• The Role of Social Media Influencers in Shaping Consumer Preferences: Trends and Implications for Brand Strategy

  Mohamad Sajili, Ani Rakhmanita, Pramelani Pramelani

  341-348

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• Personalization vs. Privacy: Balancing Customer Data Use with Ethical Marketing Practices

  Ahmad Vajri Rahman, Riri Putri Dika, Awalul Khairi

  349-356

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• PENGARUH MOTIVASI KERJA DAN KEPUASAN KERJA TERHADAP PEGAWAI DI DINAS PERINDUSTRIAN DAN PERDAGANGAN KABUPATEN MALANG

  Wulan Dari, Suci Almadirotul, Niki Puspita Sari

  357-364

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• Pengaruh Labelisasi Halal, Keamanan Bahan, dan Harga Produk Skincare Terhadap Keputusan Pembelian Konsumen (Studi kasus pada Mahasiswa Muslim Universitas Tanjungpura Pontianak)

  Siti Nurani, Yarlina Yacoub, Aya Sofia Ardelia, Sisi Amalia

  365-377

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